Changing Habits to Grow the Business
I've been struggling with my entrepreneurial spirit. A loss of focus, and clarity on my next steps to grow my business have given me time to pause, and allow myself to get caught up in working in my business and not on it. (Therefore, I've neglected my blog of late.) I am an accidental entrepreneur - I love the business I'm in and never dreamt I'd start my own. So I'm figuring out how to run and grow the business as I progress. Yes, I have a business plan. I update it every year. Yes, I have a vision for my business. I know exactly where I want to be and what I want it to look like. but it's not materializing.
How do I get from here to there?
Join me here, as I vow to change some habits and create an action plan that will push the boulder out of it's comfy spot in the groove it's carved for itself. Please add some ideas in the comments section and lets do this together.
- Wake up earlier: one hour. I'll admit I tried to start doing this this morning and it didn't work. Ok, we'll ease into this one. Maybe tomorrow. With this extra hour, I will do something proactive, creative - not just open my email and work on whittling down the inbox. It might be to blog, or to pursue a new opportunity.
- Thing bigger: I've been told: You're not thinking big enough. Did this hit a nerve with you when you read it? I realized that I am a big part of the problem. Limiting beliefs are holding me back. Self-confidence, Man! Pull yourself together.
- Surround yourself with brilliance - I truly believe it rubs off and raises your own bar. I just spent the weekend with colleagues I respect, admire and love - we are in the same business and rather than be competitive, we've shared best practices, our own challenges, and sought ways to work together. We also inspire and motivate each other. Get yourself one of these groups.
- Make time to work on the business: I will identify about 20% of my time, and block it out to work on my business. No email, phone calls or meetings. This is where the real difference starts happening. If I'm just doing my day to day tactical work, every single day, where does the growth occur? how do I move forward? I will blog more (you can cheer here if you want), I will write more articles, I will find speaking engagements. I will share my expertise with others. I will engage more online and in person. I will expand my geographic footprint.
- Balance life: I preach about this constantly. For me, exercise is my outlet - trail running, mountain biking, yoga, cross country skiing. It may be some other activity for you. I schedule it right into my week. It's in my calendar as an appointment. If someone wants to schedule a meeting, that particular slot is not available. It is just as important as a new or existing client meeting and is critical to my rested, happy, creative and productive self. Therefore, it is important to my clients - whether they realize it or not. I don't have to work on rule #5. I've got it down.
- Audit my time: Wow, this could be huge. I'm taking a close look at how my time is spent. What tasks am I doing that can be performed by someone at a much lower rate, freeing me up to do the tasks with far greater return? If I can delegate some of my tactical work to someone who costs less than I do, how many more hours can I bill, or widgets can I sell because I'm focusing on tasks that allow me to do so?
- No more excuses: What excuses, rationalizations, justifications are you making for yourself? Eliminate them. You don't have time? eliminate that problem. See Rule #6. Here's mine - I live in a small rural market, it takes longer to grow a business. I don't have the access others do. Wrong, not in today's globalized economy. I'm kidding myself. What's yours?
What are some other things we can all do to push our careers and our businesses to the next level?
None of this material is original. To paraphrase Tom Gable, "I'm just a curator of good information" and I"m sharing it here with you. I'd also like to thank Gini Dietrich who gave me a good proverbial kick in the ass this weekend, Abbie Fink, Steve Mckee, Dana Hughens, Elise Mitchell, Kris Schindler and Tom Garrity and all my friends at Counselors Academy who inspire me to do better. (see rule #3)